In today’s fast-paced business environment, finding innovative ways to increase sales and customer loyalty is crucial. One such method is offering credit to your customers. While it may seem risky, when managed correctly, selling on credit can be a game-changer for your business. Here are five compelling reasons to start selling on credit today, along […]
Cyber Threats: Why Every Business Owner Should Be Alert
Imagine arriving at your shop to find the locks broken and your inventory missing. In the digital world, a cybersecurity breach can have a similar impact—only the doors being broken are virtual. Whether your business thrives on foot traffic or you occasionally use digital tools for things like WhatsApp communications or managing bank accounts, the […]
AI In Your Business: Is This The End Or Just The Beginning?
Artificial Intelligence (AI) is not a futuristic dream—it’s a present reality reshaping businesses and services across the globe, including in Africa. While some may think of AI as something out of science fiction or only relevant to tech hubs like Silicon Valley, its effects are widespread and closer to home than you might realize. Unpacking […]
Doing Business In Nigeria (Part 1)- Foreign Company Registration
Explore our essential guide on Foreign Company Registration in Nigeria, offering step-by-step assistance for foreigners
How To Grow Your Business With Influencers
Nigeria’s digital content scene is booming, significantly influenced by celebrities and key social media figures. Over the years, influencers like Wizkid and Tiwa Savage have not only captivated audiences but also dramatically impacted consumer purchasing decisions. This shift highlights the growing importance of influencer marketing as a pivotal strategy for brands aiming to expand their […]
Overview of Corporate Taxes In Nigeria.
Dear Entrepreneur, Tax compliance is a crucial aspect of doing business in Nigeria that determines the continuity and reputation of your business. Whether you are a small startup or a big multinational corporation, understanding and following the tax laws is essential to avoid any legal troubles and ensure smooth operations. Tax compliance refers to the […]
Branding 101: How To Make Your Business Stand Out
Dear Entrepreneur, As the year is rounding off, one of the things to pay more attention to more than ever is your brand identity. Brand identity is important for any successful business. Therefore, creating a strong brand identity involves a lot such as careful planning, strategic thinking and a deep understanding of your target audience. […]
A Beginner’s Guide To Selling Online
Dear Entrepreneur, It is widely acclaimed that the world has transformed into a digital marketplace. This is because numerous businesses can now operate from the comfort of their own homes, while attracting customers from miles away. While this can be a profitable venture, it can also be quite challenging. Therefore, it is crucial not to […]
10 Simple Ways To Improve Workplace Productivity
Dear Entrepreneur, In the dynamic and ever-shifting realm of business, the art of boosting workplace productivity isn’t just a lofty aspiration—it’s an absolute must for sustaining success. Whether you’re an employee striving for personal efficiency or a business owner aiming to elevate your company’s overall output, the quest for productivity improvement is a universal endeavor. […]
The Art Of Selling More With Email Marketing
Dear Entrepreneur, In today’s fiercely competitive business world, having exceptional marketing strategies is essential for achieving success, particularly for small businesses aiming to make a significant impact. This is where email marketing comes into play – it acts as the secret ingredient that enables businesses to connect directly with their audience on a personal level. […]