Dear Entrepreneur, Businesses make money by selling products and services to consumers, and it’s critical that each transaction be recorded and presented to show that value is being generated. Accurate bookkeeping and accounting will help you make more informed spending decisions, plan investments, and manage your cash flow. Major Differences Between Accounting & Bookkeeping The […]
10 Ways To Reduce Business Expenses
Dear Entrepreneur, Expenses are things every business owner is looking to cut down because even the smallest increase or reduction in expenses can have an impact on company profitability. The good news is that a large-scale overhaul isn’t necessary because it’s often simple, common sense steps that improve the bottom line, especially for a small […]
Lessons From Oga Sabinus
Dear Entrepreneur, In the last week, popular skit maker Oga Sabinus filed a N1 Billion lawsuit against Friesland Campina WAMCO Nigeria PLC (makers of Peak Milk) for unauthorised use of his trademark slogan ‘Something Hooge,’ he also filed an N100 million claim against UAC Foods for using a cartooned version of his signature pose in […]
How to Scale Your Business Using Facebook, Twitter, Instagram & Linkedin
Dear Entrepreneur, Social media is free, easy, and fun and has become an essential platform for businesses to reach their customers. Billions of people are posting everyday on various social media channels so the question for most entrepreneurs is how they can stand out in this avalanche of information and this is where a social […]
All Your Business Needs in One Place
We Are The No 1 Centre For SME Business Support Needs. Our goal is to allow you focus on satisfying your customers whilst we take care of your regular business needs. Contact us for all SME Business Support Nigeria. See below the different ways we can support your business. CAC REGISTRATION : We are a […]
What’s My USP?
Dear Entrepreneur, Whatever your business is, someone else is doing it as well, and how well you stand out from the crowd determines your company’s success. This requires figuring out what your Unique selling point (USP) is and perfecting it. A USP, is the essence of what sets your product or service apart from the […]
Which One Is Right For Me? Trademark, Copyright or Patent.
Dear Entrepreneur, As a small business owner, you’re probably familiar with the need to protect your tangible business assets such as equipment, vehicles and premises. But there are other assets which might not be so visible but are also quite critical to your business and therefore also requires protection. Today we will be discussing the […]
How Your Staff Can Make Or Break Your Business
Dear Entrepreneur, As the saying goes, “He who does not work, shall not eat” Work is an essential part of life. We must all work. But it doesn’t have to be a struggle. It shouldn’t be just another obligation, something employees do only for the money. Work may be fulfilling. Work can be a place […]
5 Tools To Scale Your Business
Whether you’re a full time entrepreneur or a freelancer with a flourishing side gig, your business will have to cover several bases. Apart from selling your core product or services you are expected to pay attention to things like accounting, social media (don’t forget graphics), email marketing etc This can sometimes be daunting and […]
How To Sell To Nigerians
Dear Entrepreneur, I recently read Akin Alabi’s book on How To Sell To Nigerians and I must say this is a book that anybody serious about making money in Nigeria and from Nigerians should read. It explores topics like: How to make Nigerians want your products and services, The kinds of products and services Nigerians […]