The entrepreneurial journey is full of challenges, opportunities, and tough decisions. Learning from those who have successfully navigated this path can provide invaluable insights for aspiring business owners. Affiong Williams, the founder and CEO of ReelFruit, is one such entrepreneur who turned a simple idea into a thriving business. In 2012, with just $8,000 in […]
Your Competitors Are Using AI—You Should Too! Here’s How to Start
AI (Artificial Intelligence) is quickly changing the way businesses operate around the world, including here in Nigeria. What used to seem like a tool for tech giants is now being embraced by small businesses and startups. From automating tasks to understanding customer needs better, AI is helping companies become more efficient, save money, and stay […]
How to Get Customers on Facebook with Less Than ₦20,000
With over 40 million active users in Nigeria, Facebook is one of the most cost-effective platforms for reaching potential customers. Whether you’re promoting a product, service, or simply building brand awareness, Facebook ads allow you to target the right audience without needing a huge marketing budget. At Kudi Konsult, we’ve used Facebook ads with very […]
3 Key Takeaways From The Deola Sagoe Controversy
The recent dispute between renowned fashion designer Deola Sagoe and fashion blogger Hafsah Mohammed over a wedding dress design has brought attention to some critical lessons for entrepreneurs. Hafsah accused Deola of recreating her custom wedding dress for Tayo, the wife of nightlife celebrity Yhemo Lee, even though she had paid for an exclusive design. […]
5 Traits Every Nigerian Entrepreneur Needs To Succeed
The closing ceremonies of the Olympics are always a dazzling display of talent, hard work, and perseverance. Watching the athletes compete, it’s hard not to be inspired by their incredible physical and mental abilities—their powerful jumps, dives, sprints, and lifts. The dedication these athletes show is truly awe-inspiring. As I reflected on their performances, I […]